Expert Perspectives
Expert Perspectives
Episode 28
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Adrien Levinger
Founder & CEO
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In this episode we talked about:
- Defining your goals and selecting the right CMS for your company
- How to avoid data loss and discrepancies by preparing well and taking an iterative approach to digital transformation
- Why the aesthetics of your website may matter more than ever and needn’t have a negative impact on functionality
- How to measure success differently depending on whether you’re optimizing a site for content or commerce
Episode highlights:
[00:47] Adrien's career journey
[03:21] Choosing the right CMS platform
[06:38] Challenges of selecting the wrong platform
[08:44] Managing migrations and data loss
[12:39] Importance of visual design in ecommerce
[15:14] Content vs. commerce-focused websites
[18:18] Challenges for D2C brands in 2024
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