Expert Perspectives
Expert Perspectives
Episode 72
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Anna Westerholm
Chief Experience Officer
In this episode we talked about:
- The power of customer loyalty in uncertain times
- Scaling personalized product experiences without losing quality
- How Artifact Uprising balances supply chain complexities
- The role of real-time data in decision-making
- Anna's upcoming panel at eTail West.
Learn more about eTail West in Palm Springs.
Episode highlights:
[00:56] How Artifact Uprising was founded and its evolution
[03:25] The role of Chief Experience Officer: What it means in practice
[06:01] Leveraging real-time data for business decisions
[07:38] Scaling personalization while maintaining quality
[10:58] Managing supply chain complexities in ecommerce
[12:20] Biggest ecommerce mistakes and how to avoid them
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