Expert Perspectives
Expert Perspectives
Episode 9
Kelli Reeves
Senior Ecommerce Program Manager
In this episode we talked about:
- Discuss the nuanced differences between B2B and B2C ecommerce
- Explore the future opportunities for B2B ecommerce
- Examine how Noibu helps Kelli’s team in serving both B2B and B2C customers
- Shine a light on why every team member’s job should be to create a frictionless customer experience
Episode highlights:
[1:17] Career motivation and evolution
[1:55] Role and responsibilities
[3:30] B2B vs B2C customer experience
[8:40] Future of B2B ecommerce
[11:57] Using Noibu for issue management
[14:48] Current challenges
[16:22] What B2B ecommerce brands should stop doing
[17:54] Peak season recommendations
Other episodes
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