Expert Perspectives
Expert Perspectives
Episode 76
In this episode we talked about:
- The evolution of digital retail at Walmart, Ashley Furniture, and Tractor Supply
- How Tractor Supply blends digital and in-store experiences
- Why 80% of ecommerce sales are picked up in-store
- The role of AI and automation in ecommerce
- Lessons from testing new digital strategies before scaling
Episode highlights:
[00:23] Rick’s background: From Walmart to Tractor Supply
[01:52] Digital transformation at Walmart: From sales channel to strategic priority
[03:46] Understanding Tractor Supply’s unique customer base
[05:12] The importance of brick-and-mortar in ecommerce success
[08:20] How Tractor Supply tests and scales digital innovations
[12:49] AI’s role in improving customer and employee experiences
[15:52] Key retail trends and what’s next for Tractor Supply
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