Solo Brands: Treat your customer like your mom!
Podcast
All
John Merris
Chief Executive Officer
In this episode we talked about:
- The birth of Solo Brands
- John’s guiding ecommerce principles
- The choice between outsourcing and insourcing technology
- The implications of Solo Brand’s early decision to insource fulfillment
- Creating seamless experiences across multiple brands
- The importance of customer care
- The significance of referral and repeat purchase rates in understanding success
Episode highlights:
[00:45] Solo Stove to Solo Brands: Building a brand portfolio
[04:58] Ecommerce financial principles
[08:27] Tech strategy: Build vs buy decisions
[11:50] Revolutionizing customer experience through fulfillment
[16:40] The golden rule of customer service
[19:49] Key metrics for ecommerce success
[22:43] Growth vs profitability
[25:27] Website optimization tips
.png)
.png)
.png)
.png)
.png)
.png)
.png)
.png)
.png)
.png)
.png)
.png)
.png)
.png)
.png)
.png)
.png)
.png)
.png)
.png)
.png)
.png)
.png)
.png)
.png)
.png)
Audit your site today
Understand the revenue impact of all errors on your site and how to swiftly reproduce and resolve.